Electronic Arts is optimistic about the way forward for its battle royale game Apex Legends. During EA’s latest earnings call, CFO Blake Jorgensen confirmed that the game has already made $1 billion and it hasn’t even launched on Switch or mobile but.
“Let’s all bear in mind, lower than two years in the past, nobody knew this product existed. Today, it is over $1 billion,” Jorgensen mentioned. “We assume there’s a big upside to this product over time, and I simply encourage individuals to maintain centered on that as a result of we do not have a mobile product in the present day. We haven’t got a Switch product in the present day. There are nonetheless different platforms all over the world that we’d go on. This is a chance that can final for a really very long time, and we’re attempting to construct it for the lengthy vary, not only a 1-year blip. So we’re very enthusiastic about it.”
Apex Legends is coming to Nintendo Switch in March, and a part of the rationale why EA is releasing the game on Nintendo’s console is due to Apex’s recognition in Japan the place the Switch is doing massive numbers.
“Japan is the second-largest marketplace for Apex, which may be very thrilling for us. And we all know that it is one of many largest markets for the Nintendo Switch,” Jorgensen mentioned. “And that is the rationale we determined to place it out on Nintendo Switch. But we additionally know that Nintendo Switch is a world enterprise, not only a Japanese enterprise.”
Jorgensen additionally talked about that Apex’s mobile version may very well be a giant money-maker. He mentioned the game will soft-launch on mobile within the subsequent three to 4 months. The game can also be coming to China, however Jorgensen mentioned this would possibly take longer as a result of regulatory approvals the game might want to meet in China.
“I believe the group may be very devoted to creating positive the product is the right product for a world market,” he mentioned.
Apex Legends was a shiny spot on EA’s newest earnings launch, with its microtransactions specifically proving to be very talked-about and profitable.
Apex simply rolled out its massive Season 8 update–check out the story beneath to study extra.
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